Nike
Beaverton, Oregon
Senior Director, Signature Basketball Athlete Business, Global Basketball
PHK, Beaverton, OR
Based in Beaverton, OR, as the Senior Director, Signature Basketball Athlete Business, Global Basketball, you will lead the end-to-end strategy and execution of a signature basketball athlete’s global business. This role sits at the center of the offense, driving a holistic, integrated approach that connects performance, cultural relevance, and lifestyle expression into a distinctive and scalable athlete business.
You define the long-term vision while delivering excellence in seasonal execution. You align partners, create strategic clarity, and move the business forward with creativity and discipline.
Who are we looking for?
The future of athlete-led businesses will be shaped by leaders who connect performance, culture, and consumer insight to unlock growth. The ideal candidate is a strategic, culturally aware leader with a strong understanding of the intersection of basketball, style, and youth culture. They bring a clear point of view on building an athlete franchise that resonates on and off the court and lead through influence, collaboration, and vision.
What will you work on?
You will lead an integrated offense across a signature basketball athlete’s global business. You will guide cross-functional teams to create and execute a cohesive strategy that drives brand energy and sustainable growth.
In this role, you will:
Define and drive a clear global vision and strategy for a signature basketball athlete’s business both on and off the court
Align cross-functional teams across Product, Marketing, Merchandising, Sports Marketing, and Marketplace to deliver integrated plans
Translate athlete insights and consumer understanding into compelling product and storytelling strategies
Align global, geo, and city teams on priorities, concepts, and seasonal plans
Establish and track clear seasonal and long-term business objectives
Identify consumer-led opportunities that scale into meaningful growth drivers
Drive a consistent operating cadence, including business reviews, team meetings, and planning cycles
Partner with internal and external stakeholders to represent the athlete and brand with authenticity and integrity
Who will you work with?
This role partners closely with global and geo teams across the Nike organization. Collaboration spans Product, Design, Merchandising, Marketing, Sports Marketing, and Marketplace to ensure alignment and execution of the signature basketball athlete’s business strategy. The role also engages external partners and serves as a key connection point between the athlete, the business, and the brand.
What you bring
The ideal candidate demonstrates strong leadership, strategic thinking, and the ability to influence across a complex organization, including external stakeholders. They bring deep knowledge of performance basketball and a strong connection to culture.
Leadership Defined Key Competencies:
Cultivates Innovation by creating new and better ways to work and exploring new areas to test and learn
Values Differences and fosters an environment where diverse perspectives are welcomed and applied
Instills Trust by building credibility through honesty, integrity, and accountability
Fosters Effective Teamwork by building strong, collaborative relationships to achieve shared goals
Ensures Accountability by taking ownership of outcomes and honoring commitments
Develops Others through coaching, feedback, and growth opportunities
Thinks Strategically by anticipating future possibilities and translating them into breakthrough strategies
Knows the Business by applying enterprise and marketplace understanding to deliver results
Functional Competencies:
Cultural Acumen – Demonstrated ability to navigate culture and translate insights into breakthrough ideas
Connected to Youth Culture – Deep understanding of youth culture and its key drivers
From Idea through Execution – Experience turning ideas into reality through cross-functional collaboration
People Leadership – Commitment to fostering growth and development across teams
Visionary Mindset – Ability to identify and act on opportunities ahead of the curve
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the
Candidate Accommodation Request Form
.